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This mission has been conceptualised and being mentored by Prof. Sadhan Kumar Ghosh as a commitment of his social responsibilities. The mission was launched on 30th January 2024 at the Kolkata Press Club with only 11 schools. This mission is to bring a radical change in the behavioural pattern among the school and college students in the sphere of waste management, Circular Economy and resource conservation for sustainable development. This mission is the fist ever initiative to train the school children at their formative stage of behaviour and practice the aspects of circular economy. The mission is now in practice in nearly 325 schools in several states, namely, Meghalaya, West Bengal, Telangana, Andhra Pradesh, and Karnataka in India and in Tbilisi in Georgia. The discussion is going on to implement in the schools in Punjab, Ghaziabad in UP, Indore in MP, Odisha, Aurangabad in Maharashtra, Assam in India and in a few locations in Philippines, Indonesia, Nepal, Cambodia, Sri Lanka, Samoa Island and Kiribati Island. The train the Trainers program for the teachers on the mission has already been attended by the school teachers from more than 12 states in India and ten countries, like, Philippines, Indonesia, Nepal, Cambodia, Sri Lanka, Kiribati Island, Nigeria, Ghana, Kenya, Georgia.
“Catch Them Young: Zero Waste and Circular Economy in Campus, (in Schools, Colleges, and Universities) is a voluntary Initiative by the schools, Colleges, and Universities towards sustainable development, waste utilization and circular economy, creating awareness, innovation and business acumen among the student who are the next generation citizen of the globe. The teachers also will be trained who will teach the students in turn and guide to take them to a higher echelon of awareness levels with ISWMAW’s support. The mission is supported by the International Society of Waste Management, Air and Water (ISWMAW).
Support of the National Institute of Training for Standardization, Bureau of Indian Standards, (Ministry of Consumer Affairs, Food & Public Distribution), Govt of India:
The “Train the Trainers” workshop and the implementation of the mission “Catch Them Young: Zero Waste and Circular Economy in Campus” is supported by the National Institute of Training for Standardization, Bureau of Indian Standards, (Ministry of Consumer Affairs, Food & Public Distribution), Noida for the BIS’ Standards Club schools in Ghaziabad at BIS Ghaziabad Branch Office in collaboration with ISWMAW.
Support of the Institute of Engineering and Management, Kolkata.
The “Train the Trainers” in the mission is supported by the Institute of Engineering and Management, and UEM Kolkata.
The mission “Catch Them Young: Zero Waste & Circular Economy in Campus” has been conceptualized and designed to target the school and college students to educate, encourage, influence them to understand the need of waste management and Circular Economy for a sustainable environment. The mission will also make the children understand their roles and responsibilities towards protection of environment. As on March 24, 2025, nearly 325,000 students and teachers in 240 schools and three colleges in India and Georgia have been working in the mission for environmental protection.
Following are the activities in the mission that may be carried out in the schools:
- 1. Understanding the Value Chain in WM:
Students will understand the value of Waste generated, problems associated with waste generation, 3Rs [Reduce, Reuse & Recycle] & Circular Economy. - 2. Train the Teachers:
A group of teachers of the willing schools will be trained by ISWMAW on the activities of the mission and the contents of the awareness training module for the students. The group of each school may include the teachers dealing with work education subject, along with other interested teachers. - 3. Pledge for waste Management & CE:
Each student and teacher will take an oath to understand, implement the mission’s objectives & in turn make more than 20 persons by each student and 40 persons by each teacher in the society aware of Waste management & Circular Economy. - 4. Rally in locality for community awareness:
Students, teachers, guardians will walk in rally. - 5. Adoption of Bin Culture:
Students & Teachers will adopt bin-culture, learn & Practice waste segregation, Recycling. Practice the waste segregation and storing everyday using 3/4-bin systems. - 6. Train to make recycled products:
Training the students using stored dry wastes for making hand-crafted recycled products made by students from wastes. This will convert the mind of the students that waste has value and not to be thrown away or not to litter. The teachers will train the students. - 7. Develop Business Model and livelihood earning using wastes through Auction:
Execute the business model in waste value chain for waste recycling. The auction/sale of the of recycled products made by the students. The students/schools will get the earnings from the sale of the recycled products in community and to the guardians. They will motivate the students. - 8. Awareness Generation:
Circulate the videos of activities of the mission to your students, teachers and network to spread awareness on the mission activities. - 9. Monitoring:
Each class will have one or two WM & Circular Economy Monitor/Caption for monitoring the students’ using bins in right way and make the school clean. TMG – Teacher Monitoring Group will monitor the mission activities in the school. Data base will be generated. - 10. Organise Competitions, project work and Awards:
Discussion & preparation of forward planning by the participating teachers for respective schools – Teacher will be divided in a few groups. - 11. SKG_Micro Composting Plant:
Kitchen waste, food waste, vegetables waste, garden wastes & all biodegradable wastes may be used for making compost in small composter, if interested. The SKG_Micro Composting Plant is a low-cost composting plants meant for small units like schools and colleges designed and developed by Prof. Sadhan Kumar Ghosh. - 12. Plantation:
Mahogany, Shegun or Shal plants.